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Dorm Life - Semester
2
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Get
to know more about the hit web series on Hulu.com
that you're probably not watching, but definitely
should be!
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Currently topping 5 million views
and ranked as Hulu's #1 all-time most popular
web series, the mockumentary show chronicles the
experiences of ten college students residing on
"5 South," a dorm floor on a fictional
campus. The original 20-episode series debuted
February 2008 at www.dorm-life.com.
Among Dorm Life's vast audience of college and
high-school students, the series has become a
web phenomenon, turning students from casual viewers
to ardent fans who have spread the word about
the show among on-campus friends and have shared
links to episodes with friends at colleges across
the country via Facebook, MySpace and Twitter.
"We stoked the groundswell among fans by
responding to thousands of comments, emails, and
Twitter messages in character and on every digital
platform," said Josh McHugh, ASM President.
"Dorm Life superfans on several campuses
even received birthday phone calls from the cast,
and in two instances fans asked Dorm Life character
Gopher to be their prom date. Unfortunately, scheduling
conflicts prohibited him from accepting the offers."
It was through Dorm Life's two-way communication
with ardent fans, many of whom who had watched
all 20 episodes of the show's first season, that
the demand for season 2 poured in.
"Dorm Life's fans were vocal and demonstrative
in their desire for season 2 - some almost to
the point of violence," added ASM creative
director Brian Singleton, one of Dorm Life's co-creators.
"But when they discovered that the new season
was actually happening, their hearts were filled
with joy and they laid down their pitchforks."
"Carl's Jr. is excited to sponsor the second
season of the hit mockumentary, Dorm Life,"
said Anne Blumenstein, vice president of marketing
at Carl's Jr. "Our customers are young, hungry
guys so it makes perfect sense to sponsor webisodes
that speak directly to them. We can't wait to
see what the producers at Attention Span Media
have in store for the kids in 5 South this season."
Semester 2 arrived February 28 in the debut of
a season-long Saturday exclusive on MySpace
(http://bit.ly/DL2prMS)
. Episodes go live on Mondays starting March 2
on Hulu (http://hulu.com/dorm-life),
on the Dorm Life audience hub (http://dorm-life.com)
and on YouTube (http://youtube.com/thisisdormlife).
Additional bonus content distribution partners
include Radar.net (mobile) and Metacafe.
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Trailer:
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Meet
the Ladies of Dorm Life!
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Stephanie Schwartzman
- Steph is a very involved sophmore. She enjoys planning
events, taking pictures, and making memories. Follow
Stephanie on MySpace!
Abigail Brown - Abigail is a shy freshman. Raised
on a farm in a conservative family, she is adapting
to the changes of college life. Follow Abigail on MySpace!
Brittany Wilcox - Brittany is a funny freshman
and has been best friends with Courtney since middle
school. Though she is looking forward to joing a sorority,
she also hoping to get to know the floor and experience
all aspects of college. Follow Brittany on MySpace!
Courtney Cloverlock- Courtney is a freshman
whos is used to being the queen bee. She is excited
to join a sorority and to be rooming with her best friend
Brittany. Follow Courtney on MySpace!
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| Dorm
Life video montage featuring "Spoon" by Lady
Danville |
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