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PCM recently got the chance to participate in a conference
call with Adam Gertler, host of Food Network's Kid in a
Candy Store. Check out what Adam had to say about pretzel
M&M's, roasted beet ice cream, and vanilla wasabi mikshakes!
You've obviously done television
before, but now you're carrying the show all by yourself.
How does that feel?
Adam: I had a little bit of practice up to this point, we
did a little bit for Food, which was my first chance with
that. I didn't actually get to see any of it until it was
all put together. That was a big lesson, you can watch yourself
and see what works and doesn't, but the biggest challenge
with these kinds of shows is, we're shooting so much - for
a 5-7 minute segment, you might be shooting for 12 hours,
and rambling on for 45 seconds to get to a point just doesn't
work, so you've got to be precise and to the point, and almost
speak in bytes.
I feel like I've been improving over the past year, I've
gotten to do more work for Food and specials for Fine Living
Network, and I'm very comfortable with the people I'm working
with, and I think that's the most important thing. The production
company, O'Malley Productions, is awesome, and we've done
about four or five things at this point. Now we don't even
really think about - you're out there with your crew and having
a good time on the set.
Where did the original concept for
this particular show come from?
Adam: I think this was born out of when we were doing Extreme
Sweets. We were even saying on the set, Food Network doesn't
have a sweets show, a desserts show. You've got Unwrapped
and Diners [Drive-Ins and Dives], but there's no show where
you're just doing ice cream, cakes, cookies, brownies.
So while Extreme Sweets was more things like eating bugs
on apples or bathing in cocoa or eating habaneros, we thought
we would do a more full show, which can incorporate some of
those things, but just entertaining and over-the-top sweets,
not necessarily scary things that are alive. So I think it
got born out of that, and I think we even said at some point
during Extreme Sweets, 'Join me, I'm a big kid in a candy
store', and that's kind of what they think of me as at the
Food Network, I think that's where the title came from.
Can you tell us what sort of preparation
goes in to an episode?
Adam: For one episode there's research that gets done, usually
by the production team, finding places that are interesting,
unique, that will be interesting on television because they're
visually appealing, they have an interesting character for
me to talk to there…that's a big thing. A lot of these segments
will live or die by who you're working with - you want people
who are fun to work with, it makes it more fun to watch.
For one segment, I sort of touched on it, you might be shooting
twelve hours one day, and then a couple hours the next day
to do 5 or 7 minutes…you're shooting an hour for a minute
of footage. So then somebody's got the tough job of looking
at one segment that's an hour long and cutting it down to
5-7 minutes, then you have to write voice-over - narration
that sort of ties it together. So there's a lot that goes
into it, I probably have the easiest job, I just have to get
full on sweets. [laughs]
What do you hope the viewers will
get from the show?
Adam: Aside from having a good time, I hope they walk away
learning something about the process and how you make things.
A great example would be M&Ms, something we've all grown
up eating, or Sno-Balls from Hostess. We actually get to go
into those factories and see how you make an M&M. Now,
M&Ms have been around for a while, so we focus on the
pretzel M&M which is their new thing. But you get to see
this huge, 500 pound bag of pretzels, and then it gets tumbled
in a chocolate wheel, and then it gets tumbled in another
one, and another one and then it goes through another tumbler
where you get to spray on the color and the shell, so the
next time you look at an M&M, you're going to have a different
frame of reference of how that thing happened.
It's really fascinating, because the things that we take
for granted, you going to learn about it, but it doesn't feel
like a dry documentary about how food is made. If you're having
fun, then you're getting knowledge and you're gonna learn
without thinking you've been taught something.
Do you have a sweet tooth? And if
so, what is your favorite candy?
Adam: I do, actually. I really love ice cream, that's kind
of my favorite, and there's so much you can do with ice cream,
so that's kind of my all time favorite dessert. And anything
with bananas and/or peanut butter is immediately my favorite.
I love anything made with bananas.
Do you watch Next Food Network Star
in its current season?
Adam: Not only do I watch Next Food Network Star, I've been
hanging out with a lot of the finalists recently. We're doing
a different show on Cooking Channel called Afterparty, which
premieres July 18th. It's kind of like, after the Next Food
Network Star, you flip over to Cooking Channel, and we've
got the person who's just been eliminated, and we talk to
Bob Tuschman and Susie Fogelson.
So I'm watching it, I'm very invested in it and I've met
some of the finalists, and they're really cool. We can all
bond over what we've been through, it's a very unique experience,
you really can't know what it's like unless you've been there.
I meet these people and we're hugging like I know them, but
I've only watched them on TV and they've only seen me on TV,
they feel like they know me too. So it's a very interesting
brotherhood and sisterhood of Next Food Network Star finalists.
Could you talk a little bit about
the process of the show, from your end? When you first find
out what the sweet is going to be, or what the place is going
to be, how does it get through you?
Adam: Once we've decided on the segment to do, the show is
not scripted, but we sort of know what we're going to feature.
For example, when we go to Creole Creamery, I know we'll be
featuring the roasted beet ice cream or the sweet corn, black
pepper and raspberry ice cream. While I might not be researching
those specific ice creams, it pays for me to know as much
as I can about the process of making ice cream, and the different
methods. The gelato method, the regular method, things like
overrun, the amount of air incorporated into an ice cream,
different percentages of milk or cream, or different kinds
of sugar - so that I have a frame of reference when I'm talking
to the person, we can move our conversation in an informed
way.
I have a little bit of background of work, for a very short
time I worked as an assistant pastry chef, but I got to make
some ice cream, and I got to make crackers and cookies and
brownies and breads. I used a lot of that in my restaurant
The Smoked Joint, I made all the pie crusts and doughs. The
idea that, while I'm certainly everyman for the viewer, and
we want to learn, I'm bringing an informed perspective to
the table to steer the conversation in an intelligent way
that's still fun.
I might do a little research on the place, I might eat it
if it's possible, like when we go to Hostess and do Sno-Balls,
I'll say, I haven't had a Sno-Ball in a while, let me get
reconnected with Sno-Balls. So I'm walking into 7-11 and buying
Sno-Balls and I'm like, this is work, this is actually my
job today. That's kinda fun.
Considering everything that happened,
do you think that everything worked out for the best for you?
Adam: I do. I don't necessarily think it would've been better
if I had won, I certainly think the kind of shows I've been
doing are more suited to my talent, than if I was doing an
in-studio cooking show, which is really the prize of the Next
Food Network Star. I actually think Aaron was a better fit
for that. Aaron and I become really good friends, and I feel
like we both won. I never expected to win that show, so being
in the final, I know it sounds really cliché to say,
it was an honor to be there - but I was really surprised to
be there, and there was no part of me that was disappointed
when Aaron's name was announced. It was all so overwhelming.
I think it all worked out, I mean, come on, look at how many
people get to do things in reality TV shows - when it's over,
it's over. I've managed to keep working for a couple years,
so I'm very, very lucky.
What's the most unusual sweet you
came across in your travels?
Adam: It's kind of hard to top the vanilla wasabi milkshake
at Big Top in Austin, Texas, that was pretty unusual. Big
Top is like an old school candy shop and soda fountain, where
they've got all different syrups and they make everything
from scratch, old-fashioned sodas. One of the more modern
twists was a wasabi milkshake, and that was just…confusing
to me. [laughs] It wasn't terrible, but it was just the two
flavors that I was like, 'Am I eating sushi or am I having
a milkshake?' I couldn't wrap my head around it. That was
very unusual, I think.
That sounds like something that's
right up my alley.
Adam: The other thing with the sweet corn, black pepper ice
cream - very unusual, but totally works. The peppercorns don't
make it feel savory, so that's like two sides of the same
coin…where one really works and one is just an unusual sweet.
What was your favorite childhood
memory involving an indulgent sweet treat?
Adam: My mom is a great baker and she always baked, and still
does bake. When we were at the Next Food Network Star finale,
she brought brownies for the whole crew, which is pretty unusual.
My favorite thing that she would make for me was a really
classic chocolate pudding pie, with a graham cracker crust
and whipped cream on top. That was probably my favorite thing,
mixing whipped cream with chocolate pudding and crust - slightly
salty, sweet graham cracker crust. Thinking about that now
is awesome.
Do you think that you'll stick with
this kind of show? Or will you eventually parlay into a cooking
show? If a cooking show were to come around, would you look
into something like that?
Adam: I would never say no to something like that, to see
if I could do it. I definitely feel more comfortable in this
kind of show. I love talking to people and I'm kind of curious
in general, I just always want to know why. As a child I was
very annoying to my parents and brothers, it was always like,
Why? Why? Why? I just wanted to know, and 'Because' was never
a good enough answer. So that curiosity works in this kind
of format.
A cooking show would be a big challenge, but it would also
be a lot fun to do. When I'm cooking, people are like, 'You
know there's no camera here'. I'm always talking and explaining
what I'm doing and I'm very into it. So I'd love to do something
like that. I certainly wouldn't say no to it, but it would
be more challenging for me.
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